Education

Ph.D. in Marketing, University of Pennsylvania, 2021

M.A. in Economics, Tsinghua University, 2016

B.A. in Economics, Tsinghua University, 2014

Conference Presentations

“Estimating Price Elasticity when Product Assortment Changes”

ISMS Marketing Science Conference 2019, Rome, Italy

“The Impact of Subscription Programs on Customer Purchases”

ISMS Marketing Science Conference 2018, Philadelphia, PA

ISMS Marketing Science Conference 2017, Los Angeles, CA

Grants, Scholarships and Awards

Baker Center Ph.D. Research Grant, The Wharton School, 2019

ISMS Doctoral Consortium Fellow, 2019

Doctoral Fellowship, the Wharton School, 2016-2021

Guanghua First-Class Scholarship, Tsinghua University, 2015

Teaching Experience

**Singapore Management University

Instructor, Marketing (Undergraduate Core)

Instructor, Pro-Seminar (PhD Elective)

The Wharton School, University of Pennsylvania

Teaching Assistant, Marketing Research, Fall 2019 (Instructor: Gideon Nave), Spring 2019 (Instructor: Ryan Dew), Spring 2018 (Instructor: Raghuram Iyengar), Fall 2017 (Instructor: Jehoshua Eliashberg)

Teaching Assistant, Models for Marketing Strategy, Fall 2018, Fall 2017 (Instructor: Jehoshua Eliashberg)

Tsinghua University

Teaching Assistant, Principle of Economics, 2013-2014 (Instructors: Yingyi Qian, Xiaohan Zhong)

Teaching Assistant, Managerial Economics, Spring 2016 (Instructor: Ming Gao)